Mevius Compact

Mevius Compact is a present-day style in a new format. This measurement is additionally regarded as "king size". In general, Mevius cigarettes are well-known for their slight style due to the excellent work of Japanese tobacco experts. And the new compact dimension additionally has a first-rate easy style with a first-rate aftertaste that meets the necessities of any state-of-the-art smoker.

Mevius is the result of the 1/3 rebranding of equal cigarettes. The authentic manufacturer's identity is Seven Stars. The manufacturer used to be launched in February 1969 and these have been the first Japanese charcoal filter cigarettes. Seven Stars have been the chief in the home market of Japan, however notwithstanding this, in 1977 they had been rebranded - the sketch of the pack and the identity modified to Mild Seven.

Japan Tobacco's entrepreneurs got here to the conclusion that the new title would make a contribution to the improvement of success. What is noteworthy is that the Seven Stars manufacturer used to be later (in the early 2010s) again to the market as an impartial JT brand, albeit in a unique packaging design.

In August 2012, Japan Tobacco introduced that they had been altering their manufacturer identity to Mevius. This was once due to anti-tobacco rules prohibiting the use of the phrase "Mild" in the brand name. Now the principal market for the brand is Japan, however, legitimate deliveries prolong to 17 extra international locations of the world - Russia, the USA, Great Britain, Austria, etc.